Social media is a powerful tool for small businesses, offering a platform to connect with customers, share your brand story, and build a loyal community. But, when handled poorly, it can also become a hurdle, leading to wasted time and missed opportunities. Avoiding...
Social Media
Using Social Media to Connect with Local Customers
Social media is a powerful tool for businesses looking to connect with local customers. It offers unique opportunities to engage with your community and build lasting relationships. With the right approach, you can reach more people right in your neighborhood and keep...
I Fired Our Entire Content Marketing Team
Well... obviously not the entire team, since you're reading this blog post right now (Hey there readers!) But let me tell you a story that might sound familiar to many of you struggling with your marketing efforts and content marketing work. Last month, I was sitting...
The Psychology of Free Stuff: Why Instagram Giveaways Explode Your Engagement
Unlock the power of Instagram giveaways! Dive into the psychology behind why they work & how to use them to skyrocket engagement, win followers, & boost your brand awareness. Learn how to craft irresistible contests & sweepstakes that turn social media FOMO into brand loyalty.
Tap Into Your Customers’ Minds With Strategic Social Media Marketing
Introduction Social media marketing is like the ring to Gollum of digital marketing strategies. You may hate it, but you know you need it in today’s world. You know it, I know it, they know it, everyone knows that social media platforms are powerful tools you can use...
Six Pillars of Digital Marketing
The Six Pillars of Digital Marketing are the six fundamental activities you should be doing to promote your business in the digital world. You can use these pillars as a checklist for all of your digital marketing activities.
Are You Connection Rich? How To Grow Your Local Business With Local SEO in 2024
Connection Rich: When value is generated by making connections, your local SEO efforts are enhanced for 2024. Updated December 22, 2023 Become Connection Rich: Maximizing Local SEO Through Relationships in 2024 In our digitally driven era, creating and leveraging...
Improve Your Mobile Marketing Efforts with these Tips
Most people have a smartphone these days, and apps make it so much easier to check your social networks on the go.
Pinterest Gets Down To Business
If you are a small business and want to take advantage of the benefits of being on Pinterest, you are in luck. The company announced on it's blog on Wednesday, November 14th, 2012 that it will be releasing some free tools and resources for businesses. Pinterest...